How Do You Win in The Thank You Economy?

thank youThis is a great question. The answer is Social Media. I receive friend requests on Facebook every week from people I’ve yet to meet in real life. The same thing happens on LinkedIn. Are they looking to add me as a contact or trying to make a connection with me? I’m interested in making connections.

The total quantity of contacts is secondary to the quality of connections you can build with social media. Sharing good content with a few quality connections on Facebook, Pinterest, Google+ and Instagram can help you retain and attract clients. Take the initiative in creating quality connections:

  • Post a “review” on a FB Business Page and they will be more inclined to post a “review” of your business.
  • Share a relevant “post” with a neighborhood page or an organization
  • Post a “review” on Google+

The benefits of doing this are amazing. Is it really that difficult to “shock” your clients by showing them how much you care? All of their information is online. How are you using it to win them over and create a following of raving fans?

You can start by using Print Studio………which I’ll explain in our next post.

How to Manage Multiple Offers in GA

Oh No…..did you say Multiple Offers? What do I do? The real estate market is changing. As an agent, you need to be confident in your ability to represent your client, when multiple offers are presented. Here are the quick facts, as referenced in the Red Book:

  • Inherent risks are involved and it’s the Seller who decides to inform all parties. The Seller’s Agent must ask the seller if all parties involved should be notified.

An agent cannot disclose the existence of multiple offers without the Seller’s consent

In the State of Georgia, a seller may respond 4 different ways to multiple offers

  1. Give all brokers/buyers an opportunity to make their best and final offer by a particular date.
  2. Seller can make the same counteroffer to all of the buyers but restrict the terms under which it can be accepted. (see Red Book for language to insert in special stops)
  3. Make counteroffer to only one buyer and either take back-up contracts or keep other buyers on hold.
  4. The seller will counter more than one offer at the same time. (please don’t do this!!!!) This option is RISKY. The seller could have multiple binding contracts to sell their property to different buyers.

Until you have multiple offers physically in your possession, it will be difficult to determine your clients appropriate response. I recommend you contact your Broker for their opinion before proceeding. If you choose option #4 you should box up your belongings, because when your broker finds out he/she will transfer your license.

Take time to learn more about multiple offers. All signs indicate they will be around for a while.


Managing Your 168 Hours Step #1


I just finished reading the book 168 Hours: You Have More Time Than You Think, by Laura Vanderkam, and have never been this excited about reorganizing my schedule. I’m a great procrastinator, one of the best when no one is looking. Agents constantly tell me, “I don’t have time to do X, Y, or Z.” The truth is most people don’t think about how they spend their time. Once they actually do, and create a time log, they realize that a massive amount of their time is being spent on things that bring only a small amount of pleasure or accomplishment to their lives.

Step #1

Understand The Myth of the Time Crunch

  • You are in charge of your schedule, all of your time is precious.
  • “When you focus on what you do best, on what brings you the most satisfaction, there is plenty of space for everything” according to Vanderkam.
  • We don’t realize how much time we have until we know how much time we spend on things that don’t bring us any value or add to our family, careers, or personal life.

If you waste today, you will be given 24 new hours tomorrow, and the day after, and the day after, forever and ever. If you want more time, then you need to understand where it is being wasted.

“We can no more afford to spend major time on minor things than we can to spend minor time on major things,” Jim Rohn.